2016, ILO Training Materials
UNDERSTANDING TOURISTS & TOURISM
GUESTHOUSE OPERATORS TOURISM TRAINING MODULE 1 | PARTICIPANT
You might be the owner of a guesthouse or restaurant, a tour operator, or a walking guide.
Successful tourism operators understand what tourists and guests like and need, and are able
to balance this with the needs of the community, creating a successful and sustainable tourism
industry that we can all benefit from.
This manual covers:
• Understanding tourists
• Understanding culture
• Communication
• Customer service
• Safety and security
• The environment
This module is the first in a series of three training modules designed to assist guesthouse
owners and tourism operators with various aspects of running a successful tourism, food or
accommodation business. When you have completed this training module, you will be ready
to move on to the second module: Food Preparation and Service.
